From AI-ready to AI-native
The hard part isn't spinning up an agent. It's giving AI the context and structure to understand your business. Claro is a hands-on partner to founders and leadership teams: we build that foundation with you, on your real workflows.
A clear path from scattered experiments to a working operating model.
The real problem
Your team already uses AI to draft, summarize, and research. Useful, but it is still a chat window they visit, not a system the company runs on. The real shift is when AI works inside the operating environment of the business: its files, tasks, workflows, and decisions. That only works when three things are true.
Today your strategy, customers, and numbers live in different places, and no single AI sees across them.
Structure is what lets it work on marketing without ever seeing payroll.
Work carries forward instead of starting from zero every session.
Most companies do not need more AI tools. They need to make the business understandable to AI.
AI systems set up, from solo founders to full leadership teams.
"Within a month of daily use, Claro has fundamentally changed how I operate as a founder. The quality and speed of insight and action is 10x what it was before. It's like having superpowers."
Magnus MorinWhy leadership first
AI adoption does not start with a tool rollout. It starts with the people who own budget, priorities, and how the company runs. Building with AI keeps getting easier; the hard part is deciding what is worth building. It is a judgment call leadership has to make hands-on, because a company cannot make good decisions about AI until the people leading it know what it feels like to do real work with it. That is when the questions get practical:
The Executive AI Accelerator is our hands-on program for leadership and management teams, built around your real workflows, not generic examples. It is the first step toward AI-native operations.
What it's worth
An agency site, rebrand, or internal tool runs €20,000 to €60,000. You build that capacity in-house.
The whole leadership team moves faster, not just one new person.
An hour a day per leader is worth well over €100,000 a year across the team.
For most teams, it pays for itself against the first project they stop outsourcing.
How the Accelerator works
We map your team, tools, constraints, and where AI is already showing up.
Each participant gets a personal AI assistant shaped around their role and daily work.
The team works with AI on real tasks, not artificial exercises.
We find the recurring work, the lost context, and the bottlenecks where AI helps most.
We turn what we found into a clear plan: what to automate, redesign, and build next.
What you walk away with
Personal AI assistants and a practical plan for what to build next, all yours.
The team stops running five private experiments and works from the same reference points.
Knowing what good looks like, when to push back, and where human decisions still belong.
And it keeps going
The Accelerator sets your team up. The Claro Assistant License keeps it current. As models and tools change, your setup gets new instructions, skills, and workflows, plus a practical newsletter on what actually changed and what to do about it. Studio, your team's shared workhub and memory, is included.
A lighter way in
The Executive AI Accelerator is built for leadership teams. If you are an individual or a smaller team, our self-serve masterclass opens after summer with a limited first cohort: the same way of working, set up at your own pace.
Studio is the companion app we've built specifically for this new way of working. It brings tasks, dashboards, assistant activity, and workflow planning into one place.
Its most important layer is memory. Studio captures what has been done and feeds that context back to your AI, so the system compounds: every week your assistants understand the business a little better.
No lock-in. Studio is included with the Claro Assistant License, and everything in it is yours. Export your data whenever you want.

Your assistant helps each person work better. Studio helps the whole company get smarter over time.
Own your context
A new "best" AI tool appears every few months. The teams that win are not the ones who pick the right tool. They are the ones who own a system that outlasts any of them.
Your instructions, workflows, and knowledge live in plain files you control, not locked inside someone's platform.
We build on the best AI available today and work with the tools your team already uses. Your context moves with you when something better arrives.
Export everything from Studio whenever you want. Your context and your assistants come with you.
Where it goes next
Once leadership starts using AI, better questions appear quickly.
Could this recurring workflow be automated?
Could this role be supported by a dedicated AI co-worker?
Claro can support that next layer through dashboard design, automation planning, implementation support, and custom AI co-worker work where it makes sense.
Why teams trust Claro
We run the business on the exact system we install. Our own research, customer operations, and team memory run on AI agents working alongside us every day.
And so do the leaders and teams we work with. Here is what the work feels like for them, day to day.
5x faster on escalated support
"I connected a workflow for escalated customer support. Those issues used to give me anxiety. Now they take a fifth of the time and I actually enjoy dealing with them."

"Everything goes much faster, and it actually gets done properly. I use my AI assistant for hours every day. I wouldn't go back."

"I went from occasional copy-paste use of AI to something fully integrated in my daily work. Practical, well structured, and I started applying the setup the same day."

"It's the first thing I open every morning. I just do everything here now."

The team
Claro is deliberately small and hands-on. You work directly with the people who run the company on this, not an account manager.

Fifteen years building and running companies, from Rocket Internet to group CEO roles. She went from "I'm not technical" to running her own AI operating system, and leads how Claro works with its customers.

Building production AI since 2022 and founder of BAM, an AI-powered marketing platform. He brings the agent infrastructure and technical depth behind everything Claro installs.
The agents
Four AI agents run alongside us every day, handling research, customer operations, and the team's memory. This is where it's heading.

Coordinates, delegates, and keeps the whole operation running.

Scans competitors, prospects, and trends before you need to ask.

Handles workshop support, follow-ups, and onboarding.

Observes everything and maintains the team's shared memory.
Questions
Tell us where your team is today. We will help you understand the right starting point, what is realistic now, and where the biggest opportunities are.