From AI-ready to AI-native

Your team uses AI every day. Your company still doesn't run on it.

The hard part isn't spinning up an agent. It's giving AI the context and structure to understand your business. Claro is a hands-on partner to founders and leadership teams: we build that foundation with you, on your real workflows.

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A clear path from scattered experiments to a working operating model.

The real problem

AI can only help with what it can see.

Your team already uses AI to draft, summarize, and research. Useful, but it is still a chat window they visit, not a system the company runs on. The real shift is when AI works inside the operating environment of the business: its files, tasks, workflows, and decisions. That only works when three things are true.

It can see what matters.

Today your strategy, customers, and numbers live in different places, and no single AI sees across them.

You control what it touches.

Structure is what lets it work on marketing without ever seeing payroll.

It remembers.

Work carries forward instead of starting from zero every session.

Most companies do not need more AI tools. They need to make the business understandable to AI.

30+

AI systems set up, from solo founders to full leadership teams.

"Within a month of daily use, Claro has fundamentally changed how I operate as a founder. The quality and speed of insight and action is 10x what it was before. It's like having superpowers."

MagnusMagnus Morin
Founder & Investor, former Partner at BCG

Why leadership first

Start where change is owned: leadership.

AI adoption does not start with a tool rollout. It starts with the people who own budget, priorities, and how the company runs. Building with AI keeps getting easier; the hard part is deciding what is worth building. It is a judgment call leadership has to make hands-on, because a company cannot make good decisions about AI until the people leading it know what it feels like to do real work with it. That is when the questions get practical:

01What work repeats every week?
02Where does context get lost?
03What should become a routine, what should become an automation, and what should stay human?
Live program

Executive AI Accelerator

The Executive AI Accelerator is our hands-on program for leadership and management teams, built around your real workflows, not generic examples. It is the first step toward AI-native operations.

Who it's forLeadership and management teams, up to about six people.
FormatFounder-led and hands-on, built on your real workflows: a discovery call, two on-site sessions, four weeks of active support, and a follow-up.
InvestmentFrom €10,000, scope tailored to each team. Full scope and pricing are shared on a discovery call.
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What it's worth

The work it replaces

An agency site, rebrand, or internal tool runs €20,000 to €60,000. You build that capacity in-house.

More than one hire

The whole leadership team moves faster, not just one new person.

The time it gives back

An hour a day per leader is worth well over €100,000 a year across the team.

For most teams, it pays for itself against the first project they stop outsourcing.

How the Accelerator works

From discovery to a working system.

1
Discovery

We map your team, tools, constraints, and where AI is already showing up.

2
Personal setup

Each participant gets a personal AI assistant shaped around their role and daily work.

3
Hands-on use

The team works with AI on real tasks, not artificial exercises.

4
Workflow mapping

We find the recurring work, the lost context, and the bottlenecks where AI helps most.

5
Operating plan

We turn what we found into a clear plan: what to automate, redesign, and build next.

What you walk away with

A working setup you keep.

Personal AI assistants and a practical plan for what to build next, all yours.

A shared language.

The team stops running five private experiments and works from the same reference points.

Better judgment.

Knowing what good looks like, when to push back, and where human decisions still belong.

And it keeps going

The Accelerator sets your team up. The Claro Assistant License keeps it current. As models and tools change, your setup gets new instructions, skills, and workflows, plus a practical newsletter on what actually changed and what to do about it. Studio, your team's shared workhub and memory, is included.

A lighter way in

Prefer to start on your own?

The Executive AI Accelerator is built for leadership teams. If you are an individual or a smaller team, our self-serve masterclass opens after summer with a limited first cohort: the same way of working, set up at your own pace.

Studio

The system that remembers.

Studio is the companion app we've built specifically for this new way of working. It brings tasks, dashboards, assistant activity, and workflow planning into one place.

Its most important layer is memory. Studio captures what has been done and feeds that context back to your AI, so the system compounds: every week your assistants understand the business a little better.

No lock-in. Studio is included with the Claro Assistant License, and everything in it is yours. Export your data whenever you want.

Studio workhub: tasks, dashboards, memory

Your assistant helps each person work better. Studio helps the whole company get smarter over time.

Own your context

The tools will change. Your system won't.

A new "best" AI tool appears every few months. The teams that win are not the ones who pick the right tool. They are the ones who own a system that outlasts any of them.

01

You own your context.

Your instructions, workflows, and knowledge live in plain files you control, not locked inside someone's platform.

02

It works on any stack.

We build on the best AI available today and work with the tools your team already uses. Your context moves with you when something better arrives.

03

Nothing to be trapped in.

Export everything from Studio whenever you want. Your context and your assistants come with you.

Where it goes next

When the next opportunities become obvious, we help build them.

Once leadership starts using AI, better questions appear quickly.

Could this recurring workflow be automated?

Could this role be supported by a dedicated AI co-worker?

Claro can support that next layer through dashboard design, automation planning, implementation support, and custom AI co-worker work where it makes sense.

Why teams trust Claro

We run our own company on this.

We run the business on the exact system we install. Our own research, customer operations, and team memory run on AI agents working alongside us every day.

And so do the leaders and teams we work with. Here is what the work feels like for them, day to day.

Trusted by leaders atKeystone Education GroupBuyersclubBredbandsvalInbox CapitalTEAL CapitalMontessori ToddlersAbdon FinaxTrueGroupCLO-LANooli

The team

Meet the team.

Claro is deliberately small and hands-on. You work directly with the people who run the company on this, not an account manager.

Janna Jarlman
Janna Jarlman
Co-founder

Fifteen years building and running companies, from Rocket Internet to group CEO roles. She went from "I'm not technical" to running her own AI operating system, and leads how Claro works with its customers.

Adam Chrigström
Adam Chrigström
Co-founder

Building production AI since 2022 and founder of BAM, an AI-powered marketing platform. He brings the agent infrastructure and technical depth behind everything Claro installs.

The agents

Four AI agents run alongside us every day, handling research, customer operations, and the team's memory. This is where it's heading.

Abuela
Abuela
Team Lead

Coordinates, delegates, and keeps the whole operation running.

Bruno
Bruno
Research

Scans competitors, prospects, and trends before you need to ask.

Mirabel
Mirabel
Customer Ops

Handles workshop support, follow-ups, and onboarding.

Dolores
Dolores
Oracle

Observes everything and maintains the team's shared memory.

Questions

Good to know.

Yes. The program is built for leaders, operators, and professionals, not developers. You do need to be willing to sit down and work with the tools. That is the point.
Training is part of it, but the outcome is different. You leave with working tools, a shared language, workflow clarity, and a practical view of what to do next.
A workshop creates a spike of enthusiasm that fades within a week. The Accelerator is built around the weeks after it: your team works on real workflows, keeps the assistants they set up, and Studio holds the context so the change compounds instead of evaporating. The session starts it. The system is what makes it stick.
Because leadership owns budget, priorities, and change. If management only understands AI through slides, the company will struggle to make good decisions about where it belongs.
No. Most teams know where the friction is, they just have not translated it into clear automation opportunities. We help with that translation.
We build on the best agentic AI tools available today, currently Claude Code and Codex, on frontier models from Anthropic and OpenAI. Nothing we set up is locked to them. Your context and workflows are yours in plain files, so when a better tool arrives, you move without a rebuild.
Those are assistants layered into your existing apps, useful for drafting and quick answers in a sidebar. What we build is a different kind of product: an assistant shaped around your actual work, with your context, able to act across your tools and run real workflows on your behalf, not just respond when asked. It is closer to onboarding a co-worker than turning on a feature. They work fine side by side, but they are not the same thing.
Everything is exportable. Your context, your assistants, and your data come out of Studio whenever you want, and you keep what you built. No lock-in.
Studio is our companion workhub for AI-assisted work. It holds tasks, dashboards, assistant activity, and the team's memory in one place, so the company's AI keeps getting smarter about the business. (Studio is the product. Claro Studios is the company.)
Tools like those search and summarize the documents you already have. Studio does a different job: it is the control and memory layer over the actual work and your AI activity, where tasks, assistants, and the company's accumulated context live and keep getting smarter. One helps you find what you wrote. The other helps the company run.
Studio comes included with the Claro Assistant License, and we recommend it because it makes everything compound faster. But it is not mandatory: everything we set up lives in plain files you own and works with the tools you already use, so if you would rather stay in your existing stack, we build there instead.
It is how your setup stays current after the Accelerator. As models and tools change, you get new instructions, skills, and workflows, plus a practical newsletter on what changed and what to do about it. Studio is included. Think of it as the subscription that keeps the system improving instead of going stale.

If AI is already on the agenda, make it part of how the company works.

Tell us where your team is today. We will help you understand the right starting point, what is realistic now, and where the biggest opportunities are.